What is the purpose of building a minimum viable product and what should be included in a MVP?

What is the purpose of building a minimum viable product and what should be included in a MVP? What is the purpose of building a minimum viable product? A minimum viable product (MVP) is a product with just enough features to be usable by early adopters. The goal of an MVP is to gather feedback…


Embarking on the fascinating and continually evolving world of software, app, and web development, you inevitably encounter key terminologies and essential concepts. One such concept is Minimum Viable Product (MVP) – an integral part of the bespoke software and application development strategy. In this comprehensive guide, we provide an enlightening exploration of the purpose of an MVP, its implications on modern-day businesses, and the various interesting trends and statistics associated with it.

The underpinning notion behind an MVP is its functionality as a product with enough fundamental features to attract early users and validate a product idea early in the product development cycle. It presents businesses with a unique platform for learning about customer responses without the exhaustive investment of time and resources. Adopting the MVP approach ties intrinsically with the lean startup methodology, fostering continuous innovation, and iterative product development.

In today’s competitive digital landscape, the MVP concept is experiencing widespread acceptance. A study by Statista suggests that 70 percent of tech startups fail usually around 20 months after first raising financing. The main reason is often “no market need” which validates the importance of the MVP strategy for continued survival. Businesses keen on mitigating risks, optimizing cost, and enhancing customer satisfaction have come to recognize MVP as a phased, goal-oriented approach towards product success.

Further, MVP allows businesses to ascertain the market viability and technical feasibility of the product, assess competitors, and prepare a strong base for venture capital investment. It opens doors to innovative product development, fostering a customer-centric approach while staying relevant and agile in a rapidly changing market.

The recent surge in bespoke software solutions, driven by the individual businesses’ unique needs, signals a shift from the traditional off-the-shelf approach. The purpose of an MVP within this context is manifold, offering companies an opportunity to test the waters before full deployment, encouraging refined product design, and ensuring end-product efficacy.

Even within the domain of MVP, trends continually evolve. The rise of Progressive Web Apps (PWAs) and Artificial Intelligence (AI) in MVP development, for instance, represents the forward momentum of the industry—addressing user expectations while balancing project scope, costs, and time frames.

Do you wish to glean more about the purpose of an MVP? Dive deeper into our insightful articles in the Purpose of MVP section of the blog. For a wider array of topics, feel free to explore our main blog. Should you have any queries or wish to discuss anything in particular, don’t hesitate to contact us at MVP Developer. We are always eager to hear from you and assist you in your journey towards understanding and achieving the full potential of the MVP strategy.

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